This Privacy Policy describes our policies and practices relating to the information we collect when you access or use our websites, products, applications or other online, cloud-based or mobile services (collectively, the “Services”), or when you otherwise interact with us and sets forth your privacy rights. The creation of this Privacy Policy grows from our fundamental respect for your right to privacy and will serve to guide our relationship with you. We take privacy, security and complying with data protection and privacy laws seriously.

For ease of reference, we have broken the Privacy Policy down into different sections so you can find the details you need as quickly and easily as possible.

In this Privacy Policy:

• “Premier Magnetics,” “we,” “us,” and “our” mean Premier Magnetics, Inc. and its parent, subsidiaries and affiliated companies
• “Personal data” means any information relating to an identified or identifiable natural person.
• “Third party” means someone who is not you or us.

Your opinion matters to us – if you have any questions about our Privacy Policy, please contact us as indicated in the “Contact Us” section.

We recognize that information privacy is an ongoing responsibility, and from time to time we will update this Privacy Policy as we undertake new personal data practices or adopt new privacy practices. Any changes to this Privacy Policy will be placed here and will supersede this version. If we make changes to this Privacy Policy, we will revise the “Last Updated” date above and, in some cases, we may provide you with more prominent notice (such as by sending you a notification). However, to be on the safe side, we encourage you to review this Privacy Policy to stay informed about Premier Magnetics’ information practices and to ensure that our practices continue to meet your approval.

This website is not intended for or directed at children under the age of 18. In addition, Premier Magnetics does not knowingly collect information from children under the age of 18. Children under the age of 18 should not use this website.

The personal data we collect about you and how we collect it can vary depending on how you have interacted with Premier Magnetics, even if you are not a customer, or what we have obtained about you from a third party, if you gave permission to the third party to share your information with us.

For example, we will collect your personal data when you:

• Buy or use any of our products and services
• Register for a specific product or service
• Subscribe to newsletters, alerts or other services from us
• Contact us through various channels, or ask for information about a product or service
• Take part in a competition, prize draw or survey
• Visit or browse our website
• Have given permission to other companies to share information about you with us
• Where your information is publicly available

We use the following methods to collect information from and about you:

For Information You Provide to Us

We collect information you provide directly to us. For example, we collect information when you create a Premier Magnetics account, register for a product warranty, for product support, apply for a rebate, make a purchase, subscribe to a newsletter or email list, participate in a contest, offer or promotion, search for authorized distributors, apply for a job, submit a form or other request, download software or firmware, communicate with us via third party sites, request technical or customer support or otherwise communicate with us.

The types of information we may collect directly from you include:

• Account Information, such as your name, email address, password, postal address, territory, phone number, company name and contact details, job function, date of birth, gender, items you save to your shopping cart and any other information you choose to provide.
• Transaction Information, such as information regarding the product(s) you purchase, usage preferences, shipping and delivery information and information related to returns, exchanges and refunds.
• Product Registration and Warranty Information, such as information regarding the product(s) you purchase (e.g., model and serial number of the product, your intended usage of the product and the receipt from your product purchase), the retailer or other entity or individual from which you purchased the product(s), why you purchased the product(s) and any other information you choose to provide.
• Other Information You Choose to Provide, such as when you participate in a survey, contest, offer or promotion or in any interactive areas of the Services, or when you request technical or customer support.

When you access or use our website, this is the type of information we collect through automated technologies or interactions about you:

• Log Information: When you use our Services, we collect certain log file information such as your Internet Protocol (“IP”) address, location, operating system, browser type and language, Internet service provider, access times, pages viewed, links clicked and other information about your activities on the Services.
• Device Information: We may collect information about the computer or mobile device you use to access the Services, including the hardware model, operating system and version, unique device identifiers, mobile network information and information about your use of our mobile applications.
• Information Collected by Cookies and Other Tracking Technologies: We use various technologies to collect information, including cookies and web beacons. Cookies are small data files stored on your hard drive or in device memory that help us to improve your experience, see which areas and features of the website are popular and count visits. Web beacons are electronic images that may be used in emails and help deliver cookies, count visits, understand usage and campaign effectiveness. For more information about cookies, and how to disable them, please see “Your Rights” below.

Premier Magnetics may also receive information from other third party sources and combine it with information we collect through the Services. Specifically, we collect personal data from the following sources: dealers, integrators, distribution networks and other Premier Magnetics partners. This helps us update, expand, and analyze our records, identify new customers and create more tailored marketing to provide services that may be of interest to you.

The third parties we engage may also combine the information we collect from you over time and across our website with information obtained from other sources. If you choose to provide Premier Magnetics with a third party’s personal data (such as name, email, and phone number), you represent that you have the third party’s permission to do so.

In some instances, Premier Magnetics and the third parties we engage may automatically collect data through cookies, web logs, web beacons, and other similar applications. This information is used to better understand and improve the usability, performance, and effectiveness of the website and to help tailor content or offers for you.

We may use information about you to provide, maintain, improve and promote our services and our products. For example, we may use information about you to:

• Provide and deliver the products, services and other materials you request and send you information related to your purchase of products or services, including confirmations and invoices;
• Send you technical notices, software and firmware updates, security alerts and support and administrative messages;
• Provide technical support and customer service, and respond to your comments, questions and requests;
• Communicate with you about products, services, offers, promotions and events, and provide other news and information about Premier Magnetics and our select partners;
• Monitor and analyze trends, usage and activities in connection with the Services;
• Detect, investigate and prevent fraudulent transactions and other illegal activities, and protect the rights of Premier Magnetics and others;
• Personalize and improve our services and provide advertisements, content and features that match your profile, product usage, or interests;
• Facilitate contests, sweepstakes and promotions and process and deliver entries and rewards;
• Link or combine with information we get from others to help understand your needs and provide you with better service; and
• Carry out other purposes that are described to you at the time the information is collected.

As explained above, Premier Magnetics processes your personal data to provide you with the goods or services you have requested or purchased from us for the purposes of operating our business, delivering, improving, and customizing our websites and services, sending marketing and other communications related to our business, and for other legitimate purposes permitted by applicable law, including product warranty registrations, publications and other content, and training. We use this information to refine our goods and services to better tailor them to your needs and to communicate with you about other services that Premier Magnetics offers. Most of the time, Premier Magnetics needs to process your personal data to fulfill an order or request for goods or services. Sometimes Premier Magnetics has a legitimate interest in processing data to better understand the needs, concerns, and interests of Premier Magnetics customers and business partners so Premier Magnetics can operate optimally as a global leader and business. And sometimes, Premier Magnetics relies upon your consent, in which case we will keep a record of it and honor your choices.

We may share your personal data as follows or as otherwise described in this Privacy Policy:

• With vendors, suppliers, consultants and other service providers who need access to such personal data to carry out work or perform services on our behalf;
• With certain dealers, partners, or distributors of our products;
• When you create a Premier Magnetics account, certain information about you may be displayed publicly, such as your user name, user statistics (such as when you last visited our website, and the number of posts you have made) and other information you choose to provide;
• In response to a request for information if we believe disclosure is in accordance with, or required by, any applicable law, regulation or legal process;
• If we believe your actions are inconsistent with our user agreements or other policies, or to protect the rights, property or safety of Premier Magnetics or others;
• In connection with, or during negotiations of, any merger, acquisition, sale of assets or any business or other change of control transaction or any financing;
• Between and among Premier Magnetics and any current or future parent, subsidiaries and affiliated companies; and
• With your consent or at your direction.

We also may share aggregated, de-identified, or anonymized information, which cannot reasonably be used to identify you.

We may allow others to serve advertisements on our behalf across the Internet and to provide analytics services. These third parties may use cookies, web beacons and other technologies to collect information about your use of our website, including your IP address, web browser, pages viewed, time spent on pages, product use information, and links clicked and conversion information. This information may be used by Premier Magnetics and others to, among other things, analyze and track data, determine the popularity of certain features, deliver advertising and content targeted to your interests on the Services and other websites and better understand your usage activity. For more information about interest-based ads, or to opt out of having your web browsing information used for behavioral advertising purposes, please contact us as indicated in the “Contact Us” section.

Premier Magnetics has implemented and maintains reasonable security procedures and practices, and commercially reasonable technical and organizational measures, to ensure a level of security appropriate to the risk in order to help protect your personal data from unauthorized access and exfiltration, theft, or disclosure. We also have put procedures in place to deal with data security incidents. We will notify you and applicable regulators of such incidents where we are legally required to do so.

The European Union General Data Protection Regulation (GDPR) seeks to protect and enhance the rights of Data Subjects. These rights cover the safeguarding of personal data, protection against its unlawful processing, and its movement within and outside of the EU.

Premier Magnetics has its headquarters in the United States. By using our services, you understand that any personal data we collect from you will be processed in the United States. The United States has not sought nor received a finding of “adequacy” from the European Union under Article 45 of the GDPR. Premier Magnetics relies on derogations for specific situations as set forth in Article 49 of the GDPR. In particular, Premier Magnetics collects and transfers to the U.S. personal data only: with your consent; to perform a contract with you; or to fulfill a compelling legitimate interest of Premier Magnetics in a manner that does not outweigh your rights and freedoms. Premier Magnetics endeavors to apply suitable safeguards to protect the privacy and security of your personal data and to use it only consistent with your relationship with Premier Magnetics and the practices described in this Privacy Policy. Premier Magnetics also enters into data processing agreements and model clauses with third party service providers and other entities whenever feasible and appropriate. For example, when Premier Magnetics sends your information to a country that is not in the EEA, we make sure that your information is properly protected. We will always ensure that there is a proper legal agreement that covers the data transfer. In addition, if the country is not considered to have laws that are equivalent to EU data protection standards then we will ask the third party to enter into a legal agreement that reflects those standards.

Your personal data is stored by Premier Magnetics on its servers, and on the servers of the cloud-based database management services that Premier Magnetics engages, located in the United States. Premier Magnetics retains data for the duration of a customer’s business relationship with Premier Magnetics and for a period of time thereafter to meet any legal obligations. For more information on where and how long your personal data is stored, and for more information on your rights of erasure and portability, please contact Premier Magnetics as indicated in the “Contact Us” section.

You have the following rights at any point that Premier Magnetics is in possession of or processing your personal data. To exercise any of these rights, please contact us as indicated in the “Contact Us” section below.

You have the right to request a copy of the information that we collect about you. If you wish to confirm that Premier Magnetics is processing your personal data, or to have access to the personal data that Premier Magnetics may have about you, please contact us as indicated in the “Contact Us” section below.

You have the right to correct data that we collect about you that is inaccurate or incomplete. If you have a question or cannot find the answer, please contact us as indicated in the “Contact Us” section below.

Premier Magnetics strives to only process and retain your data for as long as we need to. In certain circumstances, you can ask for the data we collect about you to be erased from our records. In certain cases, we may still have lawful grounds to process your personal data. For more information on retention periods, see the section in this Privacy Policy called ‘How long do we retain your data?’ If you have a question or cannot find the answer, please contact us as indicated in the “Contact Us” section below.

Where certain conditions apply, you have the right to restrict the processing of your data. If you feel data about you that we hold is inaccurate, or you believe we shouldn’t be processing your data, please contact us as indicated in the “Contact Us” section below to discuss your rights. In certain circumstances, you have the right to ask us to restrict processing.

You have the right to have data we collect about you transferred to another organization. Premier Magnetics ensures that you can take your data with you by allowing you to download your activity. In order to do this, please contact us as indicated in the “Contact Us” section below to discuss your rights.

You have the right to object to certain types of processing such as direct marketing. For more information or to exercise this right, please contact us as indicated in the “Contact Us” section below. If this relates to an automated decision performed on you (this means with no human involvement), please let us know and we will review your request.

You have the right to not to be subject to the legal effects of automated processing or profiling, if any. For more information or to exercise this right, please contact us as indicated in the “Contact Us” section below. If this relates to an automated decision performed on you (this means with no human involvement), please let us know and we will review your request. 

If we rely on your consent to process your personal data, you have the right to withdraw your consent at any time by contacting us as indicated in the “Contact Us” section below. In addition, you may automatically withdraw consent (“opt out”) of receiving promotional communications from Premier Magnetics by following the opt-out instructions contained within those communications. If you opt out, we may still send you non-promotional communications, such as those about your account or our on-going business relations.

If you no longer want to receive marketing messages from Premier Magnetics, you can choose to opt out at any time. If you’ve previously opted in to receive personalized content based on how and where you use our services, you can also opt out at any time.The easiest way to opt out is by contacting us as indicated in the “Contact Us” section below.

You may still receive marketing messages for a short period after opting out while we update our records. You may have received marketing from Premier Magnetics even if you are not a customer or have never had contact with us. This is a result of third party marketing lists, which Premier Magnetics may acquire from time to time, stating that you have given permission to be contacted by other organizations. If you have registered with us to opt out of marketing from Premier Magnetics, you should not receive such communications. If you still do, we ask that you let us know immediately by contacting us as indicated in the “Contact Us” section below. This will only stop marketing from us and not stop the third parties from sharing your data unless you contact them directly.

Please refer to our Cookies page.

Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject essential cookies, this could affect the website performance.

In the event that Premier Magnetics refuses your request under your Right of Access, we will provide you with a reason as to why. You have the right to complain as outlined below.

If you are situated in the EU and have any complaints regarding our privacy practices as a data controller, you have the right to lodge a complaint at any time to your local Supervisory Authority and Premier Magnetics’s data protection representatives. Before contacting your local Supervisory Authority, however, we would appreciate the opportunity to address your concerns first and our data protection representatives can be reached by contacting us as indicated in the “Contact Us” section below.

If you want to contact us about any of your rights or complain about how we use your information, please contact us as indicated in the “Contact Us” section below and a member of our dedicated team will respond to you. We’ll do our best to help but if you’re still unhappy, you can contact the Information Commissioner’s Office (ICO). Their website www.ico.org.uk has details on how to contact the ICO.

Beginning January 1, 2020, California residents may exercise certain privacy rights pursuant to the California Consumer Privacy Act of 2018 (“CCPA”). Below, we describe your rights as a California resident.

In this Privacy Policy we generally describe how Premier Magnetics collects, uses, and shares your personal data. In addition to what is described above, as a California resident, you also have the right to request more information regarding the following topics for the preceding 12 months, to the extent applicable:

• The categories and specific pieces of personal data we have collected about you.
• The categories of sources from which we have collected your personal data.
• The business or commercial purpose why we collected or, if applicable, sold your personal data.
• The categories of third parties with whom we shared your personal data.
• The categories of personal data that we have shared with third parties about you for a business purpose.
• If applicable, the categories of personal data that we sold about you and the categories of third parties who received your personal data in the sale.

You may submit a request for the information above by calling us at (949) 452-0511 or emailing us at sales@premiermag.com. Once you contact us through one of these channels, we will need to confirm your identity to process your request.

You have the right to request that we delete the personal data we collected or maintained about you. Once we receive your request, we will let you know what, if any, personal data we can delete from our records, and we will direct any service providers with whom we shared your personal data to also delete your personal data from their records.

There may be circumstances where we cannot delete your personal data or direct service providers to delete your personal data from their records. Some of these instances include, but are not limited to, if we need to: (1) retain your personal data to complete a transaction or provide a good or service; (2) detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for that activity; (3) debug to identify and repair errors that impair existing intended functionality; (4) exercise free speech or ensure the right of another consumer to exercise his or her right to free speech; (5) comply with the law; and (6) use your personal data for internal and lawful purposes.

You may submit a request to delete your personal data by calling us at (949) 452-0511 or emailing us at sales@premiermag.com. Once you contact us through one of these channels, we will need to confirm your identity to process your request.

Under the CCPA, consumers have the right to opt-out of the sale of their personal data to third parties. As mentioned above, Premier Magnetics only transfers personal data for purposes of carrying out its business and legal functions, and not to sell the personal data for the sake of getting a direct monetary benefit based on the value of the personal data. If you have any questions regarding our information sharing practices and the CCPA right to opt-out, contact us at (949) 452-0511 or emailing us at sales@premiermag.com.

Premier Magnetics will not discriminate against you for exercising any of your rights under the CCPA, as described above. This includes, but is not limited to: (a) denying good or services to you; (b) charging you different prices or rates for goods or services, including through the use of discounts or other benefits or imposing penalties; (c) providing a different level or quality of goods or services; or (d) suggesting that you will receive a different price or rate for goods or services or a different level or quality of goods or services.

You may use an authorized agent to submit requests on your behalf to exercise the rights above.

Beginning January 1, 2020, California residents may exercise certain privacy rights pursuant to the California Consumer Privacy Act of 2018 (“CCPA”). We describe below your rights as a California resident.

We generally describe in this Privacy Policy how Premier Magnetics collects, uses, and shares your personal data. In addition to what is described above, as a California resident, you also have the right to request more information regarding the following topics for the preceding 12 months, to the extent applicable:

• The categories and specific pieces of personal data we have collected about you.
• The categories of sources from which we have collected your personal data.
• The business or commercial purpose why we collected or, if applicable, sold your personal data.
• The categories of third parties with whom we shared your personal data.
• The categories of personal data that we have shared with third parties about you for a business purpose.
• If applicable, the categories of personal data that we sold about you and the categories of third parties who received your personal data in the sale.

You may submit a request for the information above by calling us at (949) 452-0511 or emailing us at sales@premiermag.com. Once you contact us through one of these channels, we will need to confirm your identity to process your request.

You have the right to request that we delete the personal data we collected or maintained about you. Once we receive your request, we will let you know what, if any, personal data we can delete from our records, and we will direct any service providers with whom we shared your personal data to also delete your personal data from their records.

There may be circumstances where we cannot delete your personal data or direct service providers to delete your personal data from their records. Some of these instances include, but are not limited to, if we need to: (1) retain your personal data to complete a transaction or provide a good or service; (2) detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for that activity; (3) debug to identify and repair errors that impair existing intended functionality; (4) exercise free speech or ensure the right of another consumer to exercise his or her right to free speech; (5) comply with the law; and (6) use your personal data for internal and lawful purposes.

You may submit a request to delete your personal data by calling us at (949) 452-0511 or emailing us at sales@premiermag.com. Once you contact us through one of these channels, we will need to confirm your identity to process your request.

Under the CCPA, consumers have the right to opt-out of the sale of their personal data to third parties. As mentioned above, Premier Magnetics only transfers personal data for purposes of carrying out its business and legal functions, and not to sell the personal data for the sake of getting a direct monetary benefit based on the value of the personal data. If you have any questions regarding our information sharing practices and the CCPA right to opt-out, contact us at (949) 452-0511 or emailing us at sales@premiermag.com.

Premier Magnetics will not discriminate against you for exercising any of your rights under the CCPA, as described above. This includes, but is not limited to: (a) denying good or services to you; (b) charging you different prices or rates for goods or services, including through the use of discounts or other benefits or imposing penalties; (c) providing a different level or quality of goods or services; or (d) suggesting that you will receive a different price or rate for goods or services or a different level or quality of goods or services.

You may use an authorized agent to submit requests on your behalf to exercise the rights above.

For further information about the details of this Privacy Policy or other inquiries:

Premier Magnetics is headquartered in the United States. Premier Magnetics has appointed an internal Privacy Coordinator for you to contact if you have any questions or concerns about our personal data policies or practice and “Your Rights” set forth above. Our data protection representative can be contacted directly, as follows: